TY  JOUR
TI  METHODOLOGICAL FOUNDATIONS FOR DEVELOPING A UNIVERSAL MODEL OF THE GEOCULTURAL IMAGE OF A TERRITORY
KW  geocultural image
KW  universal model
KW  territorial identity
KW  cultural codes
KW  geocultural branding
KW  multimodality
KW  symbolic space
KW  natural-cultural complex
KW  regional representation
KW  digital cartography
JO  MOSCOW ECONOMIC JOURNAL
AU  Volkova, T.A.
AU  Ivaschenko, V.E.
AU  Anisimova, V.V.
PY  2026
IS  0
PB  Electronic science