%0 Journal Article
%T THE FUTURE OF WORK IN B2B SALES: ANALYZING THE IMPACT OF GENAI ON SALESPERSON ROLES AND SKILLS
%A Bukhtueva, I.A.
%A Khatyanov, S.A.
%K generative artificial intelligence (GenAI), B2B sales, business process optimization, product personalization, professional development, technological innovations.
%J International Journal of Applied Sciences and Technology Integral
%D 2024
%N 0
%P 10
%I Electronic science