STRATEGICHESKOE RAZVITIE MARKETINGOVOY POLITIKI OAO «ROSTSEL'MASH»
Abstract and keywords
Abstract (English):
OAO «Rostsel'mash» - rossiyskaya kompaniya, vhodyaschaya v pyaterku krupneyshih proizvoditeley sel'skohozyaystvennoy tehniki. Kotoraya imeet bogatuyu istoriyu, za ee plechami lezhit bol'shoy vklad v razvitie sel'skohozyaystvennoy deyatel'nosti na territorii Rossii i postsovetskih prostranstva.

Keywords:
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References

1. Abaev, A.L., Aleksunin, V.A. Mezhdunarodnyy marketing. uchebnik i praktikum dlya bakalavriata i magistratury / A.L. Aleksunin V.A. Abaev. - Lyubercy: Yurayt, 2016. - 362 c.

2. Kotler, F. Osnovy marketinga. 5-e evropeyskoe izd / F. Kotler, A. Gari. - M.: Vil'yams, 2015. - 752 c

3. [Elektronnyy resurs] https://rostselmash.com

4. [Elektronnyy resurs]https://studfiles.net/preview/1880754/page:23/

5. [Elektronnyy resurs] https://studwood.ru/1445712/finansy/analiz_vneshney_sredy_rostselmash

6. [Elektronnyy resurs] http://www.myshared.ru/slide/1011503/

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